Retail Travel Agent - Course Outline
Section 1 - Introduction to the Travel Industry
This section examines the major segments of the travel industry as it applies to destination geography and how the characteristics of these destinations influence travel.
Section 2 - Domestic and International Travel
It is important to understand how airlines differ, including the types of flights and classes of service offered. This section discusses the roles of FAA, NTBS and TSA and Passenger Rights and Responsibilities.
Section 3 - Ground Transportation and Accommodations
Since 90% of American trips include some form of ground transportation, it is important to look at the influence of rail services, car rentals and motor coach transportation in the US and Europe. This sections will discuss the major trends in accommodations and help describe some key market segments
Section 4 - Planning and Selling Cruises and Tours
This section introduces the types of cruise lines, popular cruising areas and the factors and benefits used to sell a cruise. The key components of a tour, the tour contract and the features and benefits used to sell a land vacation will be discussed.
Section 4 - Supplement: Cruising and Cruise Ships
This supplement profiles ocean-going cruise ships and provides techniques on how to choose the right cruise for a client.
Section 5 - Group Tour Planning
The assignment for this section will require the student to research and plan a 14 day tour for two different types of groups.
Section 6 - Sales
This section identifies the eight steps in making a successful sale and developing a foundation for effective communication with clients.
Section 7 - Retail Agency Operations
This section details the economics of a retail travel agency and examines policy and procedures for a typical retail agency.
Section 8 - GDS Computer Training
This section will provide you with 40 hours of GDS Computer Training covering air reservations, air fares & ticketing, hotels and car rentals. (Choice of one system: SABRE, Apollo or Amadeus.)
Section 9 - The Job Search
Guidelines for a resume and pointers for an interview will be discussed as a plan is designed for the job search.